Levi’s unveils their new collection in collaboration with Deepika Padukone, Retail News, ET Retail

Levi’s announces the launch of its collaboration with type icon and manufacturer ambassador, Deepika Padukone. Levi’s x Deepika Padukone is a assortment that certainly defines the icon’s fashion sensibility and reliable fashion.

Rooted in Levi’s authentic model and up to date with Padukone’s signature model, this inaugural Levi’s x Deepika Padukone collaboration exudes freshness and confidence. The collection re-imagines Levi’s classics by way of its range of denims and jeans when introducing Padukone’s signature favourites like athleisure parts, edgy fake leather pants and oversized shirts.

“The endeavour with my first at any time collaboration with Levi’s was for it to be an reliable representation of my personal model. And I believe that we’ve been equipped to keep accurate to that vision.” reported Padukone.The collaboration provides Padukone’s extremely-informal design and style to lifestyle by means of long varsity jackets, co-ord sweatsuits, crop-tops & bralettes. You will also see edgy faux leather trousers and an all denim jumpsuit. It also attributes contemporary & up-to-date interpretations of Levi’s denims, with new on-trend 70’s-inspired large waist denims and lower & sew broad leg silhouettes to be paired with extra-extensive and cropped trucker jackets, a vary of outsized shirts, soft intimate tops with organza sleeves, quick graphic t-shirts and elevated sweatshirts. General the collection characteristics quintessential parts that will stand out in any wardrobe.

“We are absolutely thrilled that Deepika Padukone’s 1st collaboration as manufacturer ambassador for Levi’s®️ is so legendary but personal. Levi’s has often considered in ‘authentic self-expression’ and the collaboration is just that. We needed to perform with Deepika because of her legendary sense of style and its affect on individuals. Her knowledge of colours, fabrics and silhouettes is exclusive and particularly particular person. With this collaboration we see the inclusion of more recent fabrics, finishes and matches. The introduction of athleisure parts, fake leather-based pants, extended varsity jackets and even the outsized shirts are a way for us to check out mysterious textile territories and also relate to a more recent manner purchaser.” Sanjeev Mohanty, SVP & MD- South Asia, Center East and Africa, Levi’s

The Levi’s x Deepika Padukone collaboration is responsibly manufactured, in line with Levi’s determination to sustainability. 60% of the collaboration line is sustainably sourced with 100% of the line ethically manufactured. Featuring organic and natural cotton, super-comfortable Tencel manufactured from wood pulp, cottonized hemp and denim generated with the brand’s waterless engineering, the line will allow customers to make a assertion, with sustainability at the forefront.

The Levi’s x Deepika Padukone Collaboration will be available at Levi’s retail retailers, Levi.in and pick partner e-commerce platforms.

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