One-Stop Fashion Jewelry Brand HALIVUKU is Leveraging on Short-Form Social Media Videos for Rapid Growth

CARSON City, Nev., March 14, 2022–(BUSINESS WIRE)–HALIVUKU (pronounced har-lee-vuku) is a membership authentic-time trend jewelry brand. This burgeoning model is providing 1000’s of jewellery goods in a variety of variations and resources obtainable to shop on line. The design and style group curates hundreds of jewellery pieces which are detailed on the on the internet retail store with a lot more than 300 SKUs of jewelry detailed on a day-to-day foundation and made available at beautiful charges. This is phenomenal for a trend brand name that has only not long ago introduced.

This push launch features multimedia. See the comprehensive release right here: https://www.businesswire.com/news/house/20220314005465/en/

Spring Blooming, Spring ’22 Campaign (Photo: Business Wire)

There is generally a want for a manner jewellery manufacturer equivalent of one-end apparel manufacturers like Zara and Shein. A jewelry buying desired destination that features a full spectrum of jewellery variations for various situations, and retains up to day with the most current traits. Having said that, there is clearly no solitary model that presently fills this gap. HALIVUKU is trying to step into this hole by bringing very affordable, various, and large-excellent style jewelry to the market.

HALIVUKU in-dwelling designers collaborate with several new up-and-coming designers, and have jewelry collectors and consumers around the earth who usually offer comments on the latest trend developments to the in-dwelling design and style workforce that is effective tirelessly to guarantee that the jewelry styles in their retail store continue to be in vogue and always preserve the most latest types. HALIVUKU will ordinarily launch a plethora of styles at first, and then review the acquiring trends to adapt subsequent products and solutions to a huge quantity of contemporary model releases. The offer chain is generally concentrated in Asia, which is the world’s major resource of fashion jewellery production. OEM and ODM factories that have presently labored with other fast trend and semi-wonderful jewelry businesses can effortlessly get hold of HALIVUKU certification for bulk orders.

Tale proceeds

As with founded trend brands, HALIVUKU audits information and facts about environmental protection and human legal rights compliance of partnered companies and their factories, and functions closely with these suppliers to make certain compliance with all social responsibility problems, which is an location the quickly-style offer chain has always been criticized for.

HALIVUKU, like quite a few other immediate-to-consumer (DTC) makes, has created substantial efforts to engage with shoppers through social media. They are betting on shorter-sort movie material which is set to take over as the subsequent huge social media craze. When it comes to merchandise presentation, small films have constantly proved to be additional favored by people when compared to static pictures. Right now apps like TikTok purpose as a store window for many individuals, allowing them to watch and master about the merchandise offered from a brand name. “Online browsing is constantly fraught with uncertainty, and we think that brief material movies may well aid to relieve some of these worries as it presents the consumer with a relatively full look at of the points she/he loves to expend money on,” mentioned Ann Miller, marketing director at HALIVUKU.

Browsing through the HALIVUKU on the web store, you will promptly see that the internet pages are total of introductions and explanations of several membership perks. All merchandise are offered at both member and non-member pricing, with the previous becoming 50 % the latter, resulting in a 50% discounted for users. Aside from this extremely enticing reward, other individuals incorporate a few totally free limited-version solutions for every thirty day period, birthday gifts, and additional. Membership prices $12 for each 12 months, which arrives to an common of $1 for every thirty day period. By means of membership, this fashionable jewelry brand name is also setting up its possess referral community. Members can gain incentives by referring other folks to be part of. As an alternative of discount codes and gift cards, which are usually employed by other trend vendors, the benefits are automatically utilized to a virtual Visa card in the guest’s name. The team said that fulfilling customers with virtual Visa playing cards would improve their first specialized financial investment, but they insisted on it for the reason that they did not want to “kidnap” any clients. They regard each and every customer’s credit score endorsement of the brand name, and they want their prospects to be compensated fairly for their initiatives.

According to studies, HALIVUKU has been getting the notice of investors, quite a few of which are from boards of publicly traded firms. Initial funds elevated will mostly go to know-how advancement and rising their brand recognition according to a assertion from their business development supervisor.

View resource model on businesswire.com: https://www.businesswire.com/news/house/20220314005465/en/

Contacts

Media Get hold of:
Christina Lee [email protected]