Womenswear brands introduced onto the site this month involve Me+Em, Prada, Ganni, French Connection, Minimal Mistress, Hobbs, Chi Chi, and Oliver Bonas, among others.

Thread was established in 2012 by CEO Kieran O’Neill, and chief technologies officer Ben Phillips. The staff now contains director of finance James Carter, head of facts science Ed Snelson, chief operating officer David Scott, head of business development Terry Betts, chief professional officer Rachel Sheridan, and head of private label Kirsty Dodson.

The enterprise is now backed by H&M Group, pc programme enterprise DeepMind, and investment service Balderton Cash.

The Drapers Interview: How Thread.com results in a components for men’s type

Drapers has contacted Thread for extra info about the womenswear launch.